When we imagine impact campaigning, we may think of animal welfare, saving the Amazon, supporting human rights and changing the world! Then sometimes, as impact campaigners, we have to explore some trickier subjects – questions that don’t have clear answers.

However, these issues must be discussed. We cannot hide from the reality of a fast moving planet in a global crisis. One of these subjects is geoengineering. If you don't know what that is, it's basically changing the climate. And in the current state of urgency, we are looking at all the solutions we can find to cool down. Or are we? 

And what better way to explore our options with nuance than with a documentary film that doesn’t take sides? 

Campaign team

• Film director and producer: Ben Kalina, Plan C for Civilization LLC
• Lead Impact Producer: Nyasha Laing, Red Owl Partners
• Impact Advisor: Eliza Licht, Red Owl Partners
• Social Media: Katie Solito
• Campaign strategist (Europe): Ben Kempas, Film & Campaign
• Impact producer (Europe): Hannah Papacek Harper, Film & Campaign
• Graphic design (Changing the Climate): Mariana Mendoza, FigureM
• Video production (London Climate Action Week): Marian Medic, Lotus Choffel

The film and the campaign

PLAN C FOR CIVILIZATION is a new film about solar geoengineering. Directed by Ben Kalina and premiered at DOC NYC in 2025, it is a multifaceted and exciting documentary that explores this theme with provocation, a balance of points of view – and a little absurd humor on the side.

Collaborating with Red Owl in the United States, we are developing the first steps of a European edition of a tantalising campaign which will centre around the question: how do we imagine a future together? 

Changing the Climate – a Global Conversation, this new campaign inspired by the film, is born from the need for us to talk about these important issues, but above all, to address a crisis in imagination! Changing the Climate is not just about interventions to repair the climate – it’s also about changing the climate of a debate that seems stuck in controversy. 

Key approach

With this campaign we are neither dismissing nor endorsing geoengineering. Instead, our work is geared toward making information accessible. We support learning and understanding, we demand regulated research and intergovernmental control while helping people think beyond the current crisis. 

We want to make sure that you get to choose between as many options as possible while you are deciding about our future on this earth.

Introduction at The Conduit by Sir David King, former Chief Scientific Advisor to the UK government and founder of the Centre for Climate Repair at Cambridge

Soft-launching 'Changing the Climate' at London Climate Action Week

The campaign soft-launched with a private event during London Climate Action Week. The film was shown for the first time in Europe at The Conduit Club – by invitation only – followed by a futurist workshop. Led by foresight specialist Tessa Finlev, it involved everyone in the room to think about our collective future. Scientists, activists, international lawyers, tech specialists and comms experts all got up and wrote something on the ‘three horizons’! 

Futurist workshop: participants expressing their expectations with a view to three different horizons

What we saw is that even great minds have trouble imagining where we can go from here. So let’s put our heads together and think. 

With this campaign we are neither dismissing nor endorsing geoengineering. Instead, our work is geared toward making information accessible. We support learning and understanding, we demand regulated research and intergovernmental control while helping people think beyond the current crisis. 

Clare Farrell, co-founder of Extinction Rebellion, responding to the three horizons prompted by futurist Tessa Finlev (right)

We want to make sure that you get to choose between as many options as possible while you are deciding about our future on this earth.

Visit the campaign website

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